Artificial Life Announces Strategy 2010
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Stronger focus on Mobile Business Apps and new M-commerce Platform

LOS ANGELES, BERLIN and HONG KONG, Jan. 6 /PRNewswire-Asia/ -- Artificial Life, Inc. (OTC BB: ALIF), ( http://www.artificial-life.com/ ) today announced its business strategy 2010.

Artificial Life had a very successful fiscal year 2009 with record revenues and record sales of mobile games and mobile business applications. It generated over 5 million iPhone game downloads in 2009 and has become one of the world's leading mobile game publishers with over 20 million mobile game licenses sold and downloaded worldwide in 2009 alone.

"We are very satisfied with our business success in 2009. Despite the global financial crisis we were able to strongly enhance our competitive position especially in the smartphone business. We will work hard in 2010 to maintain and further improve our leading position in this business field," said Eberhard Schoneburg, CEO of Artificial Life, Inc.

In addition to the mobile game business for 2010, the Company will focus strongly on mobile business and lifestyle applications. In 2009, approximately 58% of the revenues were generated from the sales and licensing of mobile games, with the remaining 42% generated by mobile business and lifestyle applications. The Company expects this ratio to increase further in favor of the business and lifestyle applications in 2010.

Artificial Life is currently preparing and developing new mobile business and lifestyle products in the following fields:

-- Mobile health care and health monitoring for diabetes
-- Mobile security, digital watermarking and virtual reconstruction of
objects
-- Augmented reality and mobile image recognition
-- Mobile green technology, environmental protection monitoring and
control applications



Artificial Life also announced the upcoming release of a new version and major extension of its MobileBooster platform. The new platform will serve as a full and flexible m-commerce platform for business clients that can be configured to suit customer needs by the clients themselves. Further announcements to detail the features of this new and powerful m-commerce platform will be issued shortly by the Company.

"With the support of our business partners and new shareholders, we will venture into more mobile business and lifestyle applications in 2010. The demand in the mobile business and lifestyle applications arena will keep growing with the ever increasing number of smartphones produced and sold worldwide. We expect that the new business and lifestyle applications and especially our new m-commerce platform will also help us to win new B2B clients and to create an even broader international corporate client base," said Schoneburg.

(iPhone is a trademark of Apple Inc.)


 » Posted: 1/7/2010, 12:38:38 PM

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